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March 24, 2011

In the Mood for Munsingwear

Filed under: Authors, Event, History, MHS press, Videos — Alison Aten @ 12:18 pm

Sneak a peek under the fabric of American life with the new book In the Mood for Munsingwear: Minnesota’s Claim to Underwear Fame by Susan Marks.

This richly illustrated book is not just a history of the company but an intimate look at the changing mores of America. The exhibit Underwear: A Brief History, based on the book, opens Saturday, May 7 (Mother’s Day weekend), at the Minnesota History Center.

Explore Minnesota’s racy side with author Susan Marks at the History of Hip event, Minnesota Naughty, next Tuesday, March 29, from 7:30 to 9:00 p.m.

Susan will also cohost the May 12 RetroRama fashion show with Anna Lee of MNfashion. Local designers including Project Runway’s Christopher Straub will present a collection based on Minnesota-made foundation garments. Plus, pick up something frilly at a vintage boutique courtesy of Blacklist Vintage, learn how to mix a cocktail from Iron Bartender Jasmine Poland, dance to the music of the Southside Aces, and make a pair of Munsingwear boxer shorts to take home.

Learn more about Munsingwear’s labor relations and corporate culture at the Mill City Museum on May 18 as Susan Marks talks about the company’s working conditions. Former Munsingwear employees are invited to attend and share their own stories. For more information, join the Facebook group “I Worked for Munsingwear.”

Can’t get enough of the fabulous print Munsingwear advertisements? Visit the MHS Flickr Munsingwear Vintage Advertising Set. Share your comments here, or join us on Twitter @MHSPress, #mnundies!

Listen to Susan Marks talk with MPR’s Cathy Wurzer: From long johns to sexy lingerie: The Munsingwear story

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